Today, I have received an email from Yoast. In case, you do not know what is Yoast, it is the infamous SEO plugin for te WordPress. I see Yoast in most WordPress.
By the way, it is their new version 14.0 coming next week. There are 2 great new things in version 14.0
- The Indexables: Coming soon to make your site faster!
- Adapting your content strategy to changing times
I can understand the first item. It is pretty straight forward but the 2nd item on adapting content strategy to changing times hmm…
The email described “We don’t have to remind you of the drastic changes we’ve seen happening in the world. These changes, however, might impact how you do business. They can also bring opportunities. While people are stuck at home, they spend a lot of time online. But they behave differently — they search differently and have different needs. If you have a content strategy for your site, now might be the time to go back and see how you can adopt these new insights. Find new ways to get your message across in a way that is not considered out of place or tone-deaf.”
Sound interesting. I can’t wait to try it out.